Ello is a new social networking website that was created last month and until now it has managed to get $5.5 million as investment. Moreover, the company's executives have decided that the website will never have ads so that they can provide its users an excellent experience.
To make sure that Ello remains ad free the investors and founders have signed a charter according to which the user data can't be sold to a third party. The initial investment was $450,000 and now it has increased 10 times.